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SearchCap: The Day In Search, July 8, 2013

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Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.

From Search Engine Land:

Two Local & Voice Search Improvements In Latest Google Glass Update
Two search-related improvements made their way into the latest Google Glass software update. Google announced the XE7 software update last week, but the public post about it focused on the device’s first web browser and several new “OK Glass” voice commands. The detailed release notes, however, also mention improvements to local search and voice search. …
AltaVista Officially Closes — What Will Pawnee Do!
We mourned the closing of AltaVista when it was announced at the end of last month. But today’s the day it actually closed. No more AltaVista. Gone. Perhaps no one will suffer as much as the inhabitants of Pawnee, Indiana. The fictional town from the TV show Parks & Recreation has mentioned AltaVista in various episodes over …
Register for SMX East Today! Save with Super Early Bird Rates
Join us for Search Marketing Expo – SMX East and immerse yourself in three days filled with game changing SEO and paid search tactics that drive traffic and sales. Don’t miss the event 100% devoted to the search marketing community, October 1-3 in New York City. Register for SMX East now and you’ll get at …
Today’s Google Logo Marks The 66th Anniversary Of The Roswell UFO Incident With A Video Game
In early July of 1947, sightings of an unidentified flying object were reported, along with crash remnants found near Roswell, New Mexico. While a public information officer from the Roswell Army Airfield initially published a release on July 8, 1947 stating a “flying disk” had been recovered on a nearby ranch, military officials would later …
The Definitive Guide To Technical Mobile SEO
At SMX Advanced, I moderated a panel about technical SEO. Google’s Maile Ohye spoke about SEO best practices for technical implementation of mobile sites based on how Google crawls, indexed, and ranks mobile content and presents it to searchers on mobile devices. She also talked about Google’s recent announcement that the mobile user experience is …
Facebook’s Graph Search Then & Now: What’s Changed
Facebook has started rolling out Graph Search to all US English users, a move that comes about seven months after the product first launched to a small number of users in mid-January. Graph Search has gone through some changes since then, perhaps none more obvious than when Facebook changed the search box white to make …
Facebook’s Graph Search Expands To All US English Users
Facebook is opening up its Facebook Graph Search beta to all accounts that use US English. In an announcement today, Facebook says the expansion is underway now and will continue over the next few weeks. You’ll know you have Graph Search access when you see the new search box above. Facebook first launched Graph Search …
Confessions Of A $100/Month SEO Client: Part II
Last month’s post on the realities of low-cost SEO for small businesses seemed to hit a nerve and got some great responses. One of the best was from a Bill Trott, the owner of Bill’s Pest and Termite in Phoenix, not to mention a guest star on Discovery’s Property Wars. Here’s the email Bill sent: …

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Local & Maps

Link Building

Searching

SEO
5 Tips For New SEOs, SEOptimise
Google Ranking Different Search Queries Differently?, Search Engine Roundtable
Google’s Penguin 2.0 Algorithm: The Definitive Guide, Search Engine Watch
How Google Sees Your Website, Browseo
How to use Google+ to Dominate a Generic Mobile Search Result, State of Search
Poll: Did You Recover From Google’s 2.0 Penguin Update?, Search Engine Roundtable
Rebuilding SEO in India After Google Penalty Fallout, BruceClay.com
SEO Ranking Factor #1 is Satisfaction, Moz
Stop creating ordinary SEO content!, SEO Copywriting
The Broken Promise of Cheap Spam, Irishwonder’s Black Hat SEO Blog
Yes, even high quality guest posting CAN get you penalized!, hiswebmarketing.com

SEM / Paid Search

Search Marketing













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